Viewing entries tagged
ROI
A common oversight is the lack of a transparent connection between marketing tools and financial outcomes. Integrating your advertising platforms with a customer relationship management (CRM) system like HubSpot can reveal which channels are delivering the best return on investment (ROI)…
As an owner of a marketing agency in the United States, understanding the factors that drive the value of your business is essential for long-term success and growth. While creativity and innovation are undoubtedly crucial in this dynamic industry, there are broader business principles that can significantly impact your agency's value…
Email is one of the most widely used channels around the world, with over 4.3 billion people having an email address according to Statista. Not only is it where we receive our invoices, receipts, and notifications, but it's also a highly profitable marketing channel, with an average ROI…
Email is one of the most widely used channels around the world, with over 4.3 billion people having an email address according to Statista. Not only is it where we receive our invoices, receipts, and notifications, but it's also a highly profitable marketing channel, with an average ROI…
You might consider yourself a rather business-savvy executive, but even the greatest business minds know that there is always room for improvement. If you are unable to swallow your pride and enlist external help from time to time, you are likely missing out on some fantastic opportunities to improve both your organization and yourself…
You finally found the perfect business owner advisory board to join. You connected with the peers you met there and the facilitator, but is the price going to be worth it? Before you dismiss the thought of joining a peer board, you might want to look at the return on investment you could be passing over if you walk away…
Referrals are a great form of business leads. The easiest way to get new clients is through referrals from existing customers. People prefer to do business with people they know and trust…
