Standing out amongst a sea of competitors requires not just creativity and skill but also a profound understanding of public relations (PR). As a marketing agency owner in the United States, your ability to harness the power of PR is instrumental in driving your business forward. Here are five PR essential strategies to elevate…
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Marketing refers to the process of identifying, anticipating, and satisfying customer needs and wants through the development of products, the promotion of services, and the distribution of them. Various activities are involved, including market research, product development, advertising, and sales, in order to reach and influence the target audience…
As you may have observed, society has gone through one of the largest changes that it has seen in over 100 years. One small virus known as the coronavirus caused Covid-19. And this has changed society and our business forever…
The sales process is one of the most essential parts of any company. Sales can be a grueling job, and in many industries, a 10% success rate is considered elite. This is why it is so important to develop concrete sales processes within your company. And as the owner/entrepreneur of a small growing business, it is your responsibility to get this dialed in…
Whether you love social media or hate it, there’s no doubt that it is here to stay. The ability to instantly connect with people across the world and to share news, opinions and art has changed the way that people communicate forever. Social media is no longer just a personal tool. In fact, its biggest contribution to the world may be in the form of commerce…